6 trendy web design principles that you need in 2020

by | Nov 18, 2020 | Best Practices, Branding, Digital Marketing, Web Design

Even if you think you know everything there is to know about web design, there are still trends that may come as a surprise to you. It is essential to know about these current trends to make sure your output will be up-to-date. To help you out in 2020, we have compiled this list of web design principles that can serve as your guide.

6 Trendy Web Design Principles That You Need In 2020

1 – Asymmetry

When we talk about the general idea of beauty, asymmetry is not the first thing that necessarily comes to mind. However, asymmetry offers a chance for a design to stand out. Designs that are “safe” will look the same, from the look and content of their landing pages to the other aspects of the website. Do not be afraid to be bold and different by trying something new in your web design.

2 – Adaptive Design For All Devices

It pays to invest time and effort in making a design that will look good across all types of screens and devices. It is good to have your final design fit into every screen, whether the user views it from their phone or a computer monitor.

3 – Simple Design That Is Pleasing To The Eyes

Nothing beats a simple yet aesthetic design that is easy on the eyes. Choose colors that do not clash with each other and a font style and size that is easy to read.

4 – Push Notifications

Push notifications are not a new technology. They have been around for quite some time, but not everybody uses them. However, it is still a good option for you to make this feature available to people who visit your website. Website visitors who click “allow” for push notifications may end up becoming loyal customers to your brand one day.

5 – Artificial Intelligence

Incorporating AI technology into your website is a great idea! It will allow you to customize and personalize each visitor’s experience with your website. Your users will be greeted by a friendly bot to help get them what they need. This is a low-cost strategy that will enhance your customers’ satisfaction. It will also help people get what they need from your site in a timely manner. Your website visitors will appreciate this, and it will show in your customer satisfaction ratings.

6 – Motion Design

In this day and age, everything seems to be available at the push of a button. The same goes for when people are looking for a good experience on a website. Instead of having them read a lengthy text page, it might be better for you to include a gif or video. This is another way to increase customer satisfaction and encourage them to keep visiting your website to do business with you.


There are so many business websites in this digital age, and what you should aim to do is stand out. However, how can you stand out in a sea of companies that offer similar products or services? The key is to be brave enough to be different. This will be enough to get you noticed, and the services you offer will be enough to entice people to stay.

Although there may be more principles than those mentioned in this list, these are the most notable. These trends are the ones that will make a difference. If you include them in your design, you can’t go wrong. Should you need help, you can hire a branding agency to do the work for you. These professionals know what they are doing and will help you incorporate the best web design trends into your work.

141 Creative offers web design, graphic design, digital marketing, branding, search engine optimization, video marketing. If you need a web design agency in Massachusetts to do the job for you, please book an appointment with us today.

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